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Article of the Day:

 

  • 3 Ways to Increase Conversion Rates
    In a previous article I talked about a few similarities between writing direct mail packages and writing web sites. In short, I concluded that as online writers we could learn a lot from direct marketers.

    In this article I’m going to take a look at just one of those similarities: both direct mail packages and web sites lose almost all of their readers before the ‘task’ is completed. Both media struggle with conversion rates that typically ...
    Author:     Nick Usborne
    CLICK HERE TO READ THE REST OF THIS ARTICLE

    Featured Article:

     

  • Top 7 Ways You Can Save And Earn Money Using Web Conferences
    You know, we are always looking for more effective means of communication. Effective communication results in better results for business, relationships, or teams of any kind, including non-profit organizations. Now, with the invent of Internet and VOIP (Voice over IP), technology made teleconferencing via computers affordable. Web conferences have many advantages over face-to-face meetings, or teleconferences by phone.

    Here are 7 ways you ...
    Author:     Ozer Tayiz
    CLICK HERE TO READ THE REST OF THIS ARTICLE

    •  
    Direct Mail News:

    Top 5 Tips For Effective Email Marketing
    Over the past few years research has continued to prove the benefits of e mail marketing for business low costs high conversion rates and detailed tracking are all notable features But e mail marketing is becoming much more than just a tool for spammers and e businesses Consumers are becoming increasingly savvy on the differences between spam and permission based emails and more and more of them are accepting permission based e mail marketing as a positive replacement for direct mail The best news is that the majority of people who receive permission based e mails open on average 78 of them Jupiter Research reports effective email marketing campaigns can produce nine times the revenues and 18 times the profits of broadcast mailings But crafting an effective business email is both an art and a science


    2nd Annual Insurance Direct Marketing ECommerce Assembly 2005 Tactics Tools and Techniques for Su
    ( jobs in arizona ) March 24 2005 The 2nd Annual Insurance Direct Marketing ECommerce Assembly 2005 is the only conference that clearly specifically focuses on the Internet as an insurance direct marketing tool 0A0AThis twoday assembly produced by The Credo Group and JCG G...


    Optimizing Your Email Marketing
    Email marketing can be a tremendously valuable tool for web businesses. Because it is so fast, cheap and easy, and because it is everywhere, email lends itself ideally to direct marketing.


    Direct-to-Desktop Marketing - Fighting the Bull Is Good But What About Deception?
    I just added a new Recommended Site to the right hand column. The link is called Fight the Bull. The iste is dedicated to fighting the use of jargon in business communications. They have an online tool called "Mystery Matador" to test how much jargon you use in your text. Unfortunately it does not test for deception.To read the complete post, please click on the title.[READ MORE] [COMMENT]


    2nd Annual Insurance Direct Marketing ECommerce Assembly 2005 Tactics Tools and Techniques for Su
    ( all glass aquarium ) March 24 2005 The 2nd Annual Insurance Direct Marketing ECommerce Assembly 2005 is the only conference that clearly specifically focuses on the Internet as an insurance direct marketing tool 0A0AThis twoday assembly produced by The Credo Group and JCG G...


    2nd Annual Insurance Direct Marketing ECommerce Assembly 2005 Tactics Tools and Techniques for Su
    ( plus size apparel ) March 24 2005 The 2nd Annual Insurance Direct Marketing ECommerce Assembly 2005 is the only conference that clearly specifically focuses on the Internet as an insurance direct marketing tool 0A0AThis twoday assembly produced by The Credo Group and JCG G...


     

     

    		  
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