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  • Major Gifts: How To Get More Of Them For Your Nonprofit
    Many nonprofit organizations focus their attention on annual giving programs, such as, direct mail and special events. Yet neglect setting up an effective major gift program, or if they have a major gift solicitation program they fail to effectively implement it to it's full potential. If you are currently focusing on annual giving, then you are not getting all the funding you could get from an effective major gift program, and you are making a b ...
    Author:     Berwyn J. Kemp
    CLICK HERE TO READ THE REST OF THIS ARTICLE

    Featured Article:

     

  • Profitably Using White Paper
    Profitably Using White Papers
    By Christine Taylor

    Most B2B companies have a white paper under their belts or are planning to write one. But it's not enough to write a white paper. You also need to distribute your white paper to your prospective customers and channel partners. For example, channel executives can sharply increase qualified leads to pass along to their channel partners and can offer the same white paper for channel partne ...
    Author:     Christine Taylor
    CLICK HERE TO READ THE REST OF THIS ARTICLE

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