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Article of the Day:

Postcard Direct Mail Marketing Works (It's Cheap, Quick, Affordable and More)

Used the right way and with the right audience, postcards often outperform their mailbox “competitors” in money saved and revenue generated (the competitors are sales letters, self-mailers, unaddressed flyers, dimensional mailers and catalogs). Here’s why postcards are so effective.
QUICK
Postcards are quick to produce. You have only two sides to write on, two sides to design. And part of one side is taken up with the ...
Author: Alan Sharpe
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Featured Article:

Stop Losing Money On Your Ads
I've been hearing a lot of horror stories lately about people spending a lot of money on advertising that
gets them no sales. If you're going through this I have a few tips that may help you out.

First of all, do free advertising and make money from that before you start spending a lot on advertising. This should be a no-brainer, but I guess it's not for a lot of folks. Yes, it takes money to make money, but be smart about it for crying ...
Author: Sopan Greene, M.A., www.NetMarketingMastery.com
CLICK HERE TO READ THE REST OF THIS ARTICLE

Direct Mail News:

Ricoh Corporation Introduces Software Solution for Direct Mail Marketing
RICOH CORPORATION INTRODUCES SOFTWARE SOLUTION FOR DIRECT MAIL MARKETING West Caldwell, NJ, August 22, 2005 + Ricoh Corporation, the leading provider of digital office equipment, announced today the launch of ...

American Direct Mail Fuels Growth With High-Integrity Processing
A.D.M., now a part of Global Document Solutions, one of the premier customer messaging service bureaus in the world, was founded nearly 100 years ago and is believed to be the oldest continuously operating 'mail shop' in New York City and perhaps the entire U.S. Their challenge centered on a need for better efficiency in their mail finishing operation so they could stay ahead of their growing volumes as well as the shifting demands of their customers. Previously, they used separate technology platforms for mail finishing. The solution for A.D.M. came in the form of six of the innovative FlowMaster FX12 intelligent inserting systems from Pitney Bowes Document Messaging Technologies.

Best Software Starts Direct Mail on Demand for Business Partners
Best Software announced the launch of its Direct Mail on Demand program yesterday for mid-market division business partners.

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