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Article of the Day:

 

  • 101 Ways to Improve Your Direct Mail Response

    1. Mail to your customers more often. If you are now mailing 4
    times a year, increase the frequency of your mailings to 6 or 8
    times. If you increase your mailings by 25%, you should
    increase your sales by at least the same percentage.

    2. Use a P.S. on every direct mail letter. This is second in
    importance only to the headline.

    3. Don't forget to thank your customer for their order. Enclose a
    message with orders... a ...
    Author: DeAnna Spencer
    CLICK HERE TO READ THE REST OF THIS ARTICLE

    Featured Article:

     

  • 10 Ways To Start An Internet Salesletter
    The first sentence of an internet salesletter is like a
    hook. It must grab the reader's attention and lead them
    into reading the entire letter.

    According to copywriter Joseph Sugarman, the purpose of the
    first sentence of a salesletter is to get the reader to
    read the next sentence. And the second sentence? To get
    the reader to read the third sentence. This becomes even
    more crucial on the internet than in print, since at ...
    Author:     Ray L. Edwards
    CLICK HERE TO READ THE REST OF THIS ARTICLE

    •  
    Direct Mail News:

    Agri Marketing - Stores-on-wheels a marketing 'hole-in-one': selling direct to the customer means savings, service and strong relationships.(Relationship Marketing)(LESCO
    January 1, 2005 -- When it comes to marketing products to golf courses, LESCO Inc. believes in uniquely distinguishing its sales turf from the competition. The Cleveland-based ...


    Direct Marketing Firm, Daylight Marketing, Boasts Direct Marketing Approach With Surgical Precision
    Daylight Marketing, a direct marketing firm out of Las Vegas, Nevada, has a tested approach that is redefining client's expectations for direct marketing results. With results often unpredictable, Daylight Marketing seems to offer solutions that rely on age old techniques of trust, and networking. [PRWEB Jun 30, 2005]


    Marketing Tools - RFM.plus. (the Millard Group, LitleNet and Direct Marketing Technology's joint project, cooperative database for direct marketing firms)(Databases/Lists,
    June 1, 1997 -- 00-00-0000 The Millard Group, Direct Marketing Technology and LitleNet have partnered to produce RFM.plus, a cooperative database for direct marketing ...


     

     

    		  
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