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Article of the Day:

 

  • Hard-sell Commercials vs. Identity Commercials
    There is a man who owns a locally based chain of used computer
    stores in the city where I live. It is my personal opinion that
    he should be presented with an award for producing the most
    annoying television commercials in history. That award probably
    wouldn’t mean much to him, as he is now a rich man who couldn’t
    care less if his commercials are ridiculous. After all, those
    commercials made him the rich man he is today.

    T ...
    Author:
    Kahlia Hannah
    CLICK HERE TO READ THE REST OF THIS ARTICLE

    Featured Article:

     

  • Hard-sell Commercials vs. Identity Commercials
    There is a man who owns a locally based chain of used computer
    stores in the city where I live. It is my personal opinion that
    he should be presented with an award for producing the most
    annoying television commercials in history. That award probably
    wouldn’t mean much to him, as he is now a rich man who couldn’t
    care less if his commercials are ridiculous. After all, those
    commercials made him the rich man he is today.

    T ...
    Author:
    Kahlia Hannah
    CLICK HERE TO READ THE REST OF THIS ARTICLE

  •  

    Direct Mail News:

    Dissecting a successful direct marketing e-mail
    E-mail is the perfect media for direct marketing. Compared to regular mail, it is about hundred times cheaper. Yet, few companies manage to run a truly successful direct marketing campaign, according to Paul Soltoff. Paul has been in business of direct marketing for the past 20 years. Now he is a chief executive officer of SendTec, Inc., the parent company of DirectNet Advertising (DNA) and iFactz


    Account Manager - Direct Mail (Protocol Integrated Direct Marketing)
    Location: Braintree, MA / Our Data and Production Services Group seeks an experienced direct marketing associate to strengthen our Account Services Team. We seek industry professionals with two to five years experience in direct mail/direct marketing -inclu... / (Source: Employment Spot.com)


    Empost launches EmDirect, a value-added Direct Mail Marketing service
    Press Trust Jul 2 2005 7:27AM GMT


    Account Executive - Terrific outside sales opportunity with industry leader in direct mail industry. - Berman Larson Kane - Passaic Rockland County, NJ
    Job ID : 5432 Title: Account Executive - Terrific outside sales opportunity ... selling. Will consider experience in customer service. Direct mail marketing/sales a From: New York Times


    Bank Marketing - Build deposits with direct mail. (Direct Mail Essentials).
    November 1, 2002 -- When your bank is attempting to attract deposits, media other than direct mail--such as newspaper or radio--often are the first choice. These media ...


    Market Software Using Highly Targeted Direct Messaging
    This white paper from Macrovision introduces the concept of using highly targeted direct messaging as a vehicle for marketing your company's software products. It explains why the e-mail marketing techniques that most independent software vendors (ISVs) have traditionally relied on are proving so ineffective in a world of spam blocking and CAN-SPAM legislation. Download the paper to learn why a highly targeted direct message that reaches the right user at the right time is a far more effective sales tool for ISVs than are e-mail campaigns. In addition, the paper describes how Macrovision's FLEXnet Publisher Update Service Module enables product managers to deliver highly targeted direct messaging to users and evaluators of their products.


    Direct Mail Marketing Association
    The Direct Mail Marketing Association oversees all aspects of direct marketing strategies, from telemarketing services to direct email marketing to mail marketing. This association has been guiding businesses in the arena of direct marketing since 1917. ...


    Dead Do-No-Call List Will Cost You A Buck
    The largest U.S. direct marketing group isn't completely heartless. It is happy to remove dead people from its telemarketing, e-mail and direct mail lists,for $1. The Direct Marketing Association, which has ...


    Do Not Contact Service
    Quote: The Do Not Contact Service enables individuals to reduce the number of marketing offers they receive by mail and telephone. Consumers register to have their names removed from marketing lists held by members of the Canadian Marketing Association. CMA members, who account for about 80 percent of direct response sales in Canada, want to present offers only to those consumers interested in their products and services and are happy to comply with requests for name removal. Randy: Click Register. Access is denied. Apparently, I have been denied the right not to get SPAMmed. Once again.


     

     

     
    Featured Resources:

    1. Debt Consolidation - ID Theft Identity
    http://www.outtadebt.com/id-theft.html


    2. georgia.gov - FAQ
    http://consumer.georgia.g ...6814_38234150,00.html


    3. Consumer Connection: ABA Education Foundation - Privacy Tips
    http://www.aba.com/Consum ...ction/Privacytips.htm


    4. Direct mail marketing association
    http://1157.zzj8nf.info/


    5. Redwood Credit Union | Privacy
    http://www.redwoodcu.com/site/privacy.html


    6. Howard's Appliance & Big Screen Superstore (888) 246 9273
    http://www.howards.com/policy.cfm


    7. Greater Bay Trust Company
    http://www.gbtco.com/policy.shtml


    8. State of Maine Attorney General - Augusta, Maine
    http://www.state.me.us/ag/index.php?r=donotcall


    9. Special finance direct mail
    http://1671.rt679.info/


    10. AARP Bulletin: Ask Our Experts—Archive by Topic
    http://www.aarp.org/bulle ...3-experts_topics.html


    11. direct marketing association mail preference service
    http://www.rfhl.info/s-di ...eference-service.html


    12. All about direct marketing association mail preference service
    http://954.postal.jcpiz9.com/


    13. Laura Pardini: California Real Estate - Beverly Hills, Los Angeles, West Hol...
    http://www.citystylela.com/resources.php


    14. Direct mail service
    http://1743.l68b4.info/


    15. GE Privacy Policy
    http://www.geappliances.c ...y/privacy/privacy.htm


    16. direct email marketing
    http://www.dynowin.com/


    17. Fair Information Policy: Harte-Hanks.com
    http://www.harte-hanks.co ...r.aspx?CategoryID=773


    18. Paula Young Catalog: About
    http://www.paulayoung.com ...y.asp?mscssid=&adsrc=


    19. Trans union mailing address - Date: Mail Preference Service Direct Marketing...
    http://transunion.biginde ...union-mailing-address


    20. PeopleLookup - Current & Most Accurate Public Records Search Engine
    http://www.peoplelookup.com/help.php


    21. Stop Junk Mail and Protect Privacy by Opting Out of Direct Marketing Lists
    http://www.bcsalliance.com/optout.html


    22. Arizona Attorney General, Terry Goddard
    http://www.azag.gov/seniors/spm.html


    23. MiamiSAO.com - Identity Theft Prevention
    http://www.miamisao.com/services/idtheft/


    24. Environmental marketing association
    http://2673.4ev2cl.info/


    25. This Is The Place Heritage Park
    http://www.thisistheplace.org/info/privacy.html


    26. Wachovia Privacy Statement
    http://www.wachovia.com/h .../0,,5184_5185,00.html


    27. pdxPC Links
    http://www.pdxpc.net/Links.html


    28. Congressman Bart Gordon :: Consumer Protection
    http://www.gordon.house.g ...umer_protection.shtml


    29. Direct Marketing Association: Telephone, Mail & Internet Marketing
    http://www.the-dma.org/


     
             
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